This is
My Reflective Journal
Lesson Tasks that we get at Noroff.
AW07 – Logo Design and Brand Manual – LT. Create a Personal Logo
Take the moodboard you created in the last lesson task and now create your personal brand logo. When it comes to determining your personal brand, no one knows better than yourself whether you’re traditional, trendy or tough. Create a unique typeface accompanied by an icon or symbol that showcases you
AW06 – Brand Positioning – LT. Mood Board
A mood board is a collage of images, text and colours to capture the feel and direction of a brand identity. Mood boards are essential when brainstorming a brand identity. If you’re in the process of working out a brand identity, a mood board will help bring things like company
AW06 – Brand Positioning – LT. Customer Profile
Create two consumer profiles for a fictional client.You are free to choose the client and the product. List the things that you think are important to include in a consumer profile and show your research. Resources & Equipment notepad and pencil software of your choice Internet for research purposes I
AW05 – Brand Identity – LT. Understanding Ideals
Visit a popular store, like an Apple reseller, Nike, Levi’s, H&M or Ikea. The brand should be well-known and you must visit a shop where their products are being displayed or distributed. In smaller towns you may not have access to these stores, in this case you will need to
AW05 – Brand Identity – LT. Understanding Positioning
1. Look at the following logos and explain in your own words what you consider their positioning to be (do this for each one). I’ve always enjoyed Instagram’s logos, from day one. But this one is probably the one I like the most. It has an bright an joyful color
AW04 – Colour Theory – LT. Question 3
Practical lesson task (1 day) Design a book cover for one of the following:a.) “Rosemary’s Baby” by Ira Levin: use complementary colours to express anguish and uncertainty.b.) “Animal Farm” by George Orwell: use analogous colours with a contrasting accent to express disagreement and discontent.c.) “The Secret Garden” by Frances Hodgson Burnett: use
AW04 – Colour Theory – LT. Question 2
Question 2Practical lesson task (5 hours) Use a colour photo of your choice and create the following colour effects . You should hand in four separate works of the same photo with the following effects: Create a fluorescent duotone using a Gradient Map Adjustment layer. Apply a monochrome look (this is
AW04 – Colour Theory – LT. Question 1
Question 1Research and written lesson task (3 hours) Having watched the video with Nigel French – describe, in your own words, what each of these colour systems means: RGB and CMYK. Make use of Adobe Colour and develop four different colour schemes. Please hand in screenshots of your schemes: Monochromatic Complementary Triadic Analogous RGB stands
